Thành viên:Nam thừa kế/Tản mạn

Tỷ trọng GDP 2020 chia theo thành phần kinh tế

Tổng số	100,00%
Kinh tế Nhà nước	27,26%
Kinh tế tập thể	3,62%
Kinh tế tư nhân	9,65%
Kinh tế cá thể	29,54%
Khu vực có vốn đầu tư nước ngoài	20,13%
Thuế sản phẩm trừ trợ cấp sản phẩm	9,80%

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Người Bắc Triều Tiên tại Nga

North Koreans in Russia
Tổng dân số
34,217
Khu vực có số dân đáng kể
Russian Far East
Ngôn ngữ
Korean, Russian
Sắc tộc có liên quan
Koryo-saram

DPRK citizens at the festive procession dedicated to the 155th anniversary of Khabarovsk

North Koreans in Russia consist mainly of three groups: international students, guest workers, and defectors and refugees. A 2006 study by Kyung Hee University estimated their total population at roughly 10,000.

Aside from North Korean citizens living in Russia, there has also historically been significant migration from the northern provinces of Korea, especially Hamgyong, to the Russian Far East; this population of migrants became known as the Koryo-saram. 65% of the Sakhalin Koreans also took up North Korean citizenship in the 1950s and 1960s in order to avoid statelessness; roughly one thousand even repatriated to North Korea, though their ancestral homes were in the southern half of the Korean peninsula. In addition, various senior members of the Workers' Party of Korea, including Kim Il-sung himself, lived in Russia prior to Korean independence and the establishment of North Korea.

Migration history

Students

During the post-Korean War reconstruction period of North Korea from 1953 to 1962, many North Korean students enrolled in universities and colleges in countries of the Soviet bloc, including Russia, and others came as industrial trainees.

Workers

Number of North Korean migrant workers in Asia

In the late 1940s, roughly 9,000 North Korean migrant workers were recruited by the Soviet government to work in state-owned fisheries on Sakhalin. Another 25,000 workers also came to work in fisheries during the 1950s. The second wave began in 1966 or 1967 under a secret agreement between Leonid Brezhnev and Kim Il-sung in Vladivostok, which involved North Koreans working as lumberjacks. Roughly 15,000 to 20,000 were present in any given year. The first two waves consisted mostly of criminals or political prisoners.

However, the most recent influx of North Korean workers, which began under the government of Vladimir Putin, is composed of volunteers seeking to escape unemployment and poverty at home. Most are from Pyongyang; recruitment companies prefer workers from urban areas, as they are believed to adapt better to life in other countries. By 2006, more than 10,000 North Koreans entered Russia on work visas annually, largely headed for the Russian Far East. They are closely monitored by North Korean security forces to prevent defections; many report being paid in scrip rather than legal currency. In 2009, the North Korean government was estimated to earn roughly US$7 million each year in foreign exchange through their workers in Russia. In 2010, reports came out from Nakhodka indicating that North Korean workers and traders there had been evacuated back to their home country due to rising military tensions with South Korea. In 2011, Kim Jong-il made a visit to Russia in which he reportedly negotiated for even more North Korean workers to be sent to Russia. Up to 70% of the $40 to $100 per month wages earned by the workers are reported to be taken away as "loyalty payments".

Refugees

The decline of the economy of North Korea has also resulted in an increasing number of North Korean refugees in Russia, also in the eastern regions. Many of these refugees are runaways from the North Korean logging camps. Both South Korean diplomatic missions and local ethnic Koreans are reluctant to provide them with any assistance. As early as 1994, the South Korean prime minister was quoted as stating "It is legally not tidy for us to grant North Koreans asylum". It is believed that North Korea ordered the assassination of South Korean consul Choi Duk-gun in 1996 as well as two private citizens in 1995, in response to their contact with the refugees. In 1999, there were estimated to be only between 100 and 500 North Korean refugees in the area. However, their numbers grew rapidly. In 2003, Sergey Darkin, the Governor of Primorsky Krai, suggested allowing up to 150,000 North Korean refugees in China to settle in Russia, but his plan never came to fruition. In November 2007, Russian law enforcement abducted a North Korean asylum seeker in front of a Federal Migration Service office in Moscow which turned him over to agents of the North Korean special services. The refugee later escaped from a facility in Vladivostok, and intervention by the NGO Civic Assistance and UNHCR prevented his deportation.

See also

• Korean diaspora

Further reading

• “From N. Korea to Siberia, One Man's 15-Year Odyssey”, Chosun Ilbo, 10 tháng 12 năm 2008, truy cập ngày 17 tháng 11 năm 2010. A three-part article about a North Korean logger who escaped from a work camp in Siberia.
• Smith, Shane (21 tháng 12 năm 2011), “North Korean Labor Camps”, Vice Magazine, Bản gốc lưu trữ ngày 12 tháng 10 năm 2014. A documentary about North Korean logging camps around Tynda, Dipkun, and Tutaul in Amur Oblast.

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Người Hàn Quốc tại Việt Nam

Koreans in Vietnam
Tổng dân số
290,000 (2011)
Khu vực có số dân đáng kể
Ho Chi Minh City	190,000
Đồng Nai Province	15,000
Bình Dương Province	15,000
Hanoi	70,000
Sắc tộc có liên quan
Korean diaspora

Koreans in Vietnam is a community of Vietnam. It is a population of only the Korean expatriates along and some Vietnamese (people) citizens that have Korean ancestry. Most of these people (them) are expatriates in Vietnam in 21st century. The population initially came in a military capacity, fighting on both sides of the Vietnam War. After the end of the war, there was little Korean migration or tourism in Vietnam, until the rise of the South Korean economy and the decline of the North resulted in an influx of South Korean investors and North Korean defectors, as well as South Korean men seeking Vietnamese wives. However, Vietnamese women experience high levels of domestic violence and abuse due to the difficulties of intercultural marriage.

As of 2011, according to statistics of South Korea's Ministry of Foreign Affairs and Trade, they numbered roughly eighty thousand people, making them the second-largest Korean diaspora community in Southeast Asia, after the Korean community in the Philippines and the tenth-largest in the world. A more recent estimate from Vietnam Television says their population might be as large as 130,000. Vietnam and Korea had a connection in the past via survivors of the Lý dynasty of Vietnam fleeing to Korea via Taiwan. Lý Long Tường/Lee Yong Sang is one such notable figure.

World War II

During World War II Japanese soldiers took Korean women with them as comfort women, after the war a number of Korean women were left behind in Vietnam.

Vietnam War

The areas of responsibility of the South Korean army in Vietnam as of December 1966

Both North and South Korea lent material and manpower support to their respective ideological allies during the Vietnam War, though the number of South Korean troops on the ground was larger. Then-South Korean president Syngman Rhee had offered to send troops to Vietnam as early as 1954, but his proposal was turned down by the U.S. Department of State; the first South Korean personnel to land in Vietnam, 10 years later, were non-combatants: ten Taekwondo instructors, along with thirty-four officers and ninety-six enlisted men of a Korean Army hospital unit. In total, between 1965 and 1973, 312,853 South Korean soldiers fought in Vietnam; According to Korean sources, they killed 41,400 North Vietnamese Army soldiers and 5,000 civilians. There were cases of war atrocities in which those that were revealed during the war were promptly investigated with the perpetrators punished. Others indicate that they were routinely unpunished, with widespread "My Lai Massacre-style massacres" having taken place. Controversy still remains as there are more alleged crimes that may not have been revealed. There were also thousands of children of mixed Korean and Vietnamese descent. Korean Presidents have repeatedly apologised and expressed regret on the issue, and South Korean civil groups and individuals have taken a pro-active effort in reconciliation, yet there is no compensation happened.

As a result of a decision of the Korean Workers' Party in October 1966, in early 1967 North Korea sent a fighter squadron to North Vietnam to back up the North Vietnamese 921st and 923rd fighter squadrons defending Hanoi. They stayed through 1968; 200 pilots were reported to have served. In addition, at least two anti-aircraft artillery regiments were sent as well.

Post-war migration

South Koreans

Four years after the 1992 normalisation of diplomatic ties, South Korean trade and investment in Vietnam grew rapidly. Following along with the investment funds, the South Korean expatriate community in Vietnam has grown significantly. According to Chang Keun Lee of the Korean Chamber of Commerce and Industry in Vietnam, Koreans formed the country's second-largest group of expatriates, with only the Taiwanese expatriate community being larger; he estimated that half lived in Ho Chi Minh City. Statistics from South Korea's Ministry of Foreign Affairs and Trade show that their population has grown by nearly fifty times in little more than a decade. Their population more than trebled from 1,788 in 1997 to 6,226 in 2003, then jumped to more than thirteen times that size—84,566—by just six years later. However, in the two years after that, the population would only grow by a further 4% to 88,120. Some anti-Korean sentiment also exists, fueled by decreases in promised investment, reports of poor treatment faced by Vietnamese migrants in South Korea, and the 2008 murder of a Hanoi National University student by her South Korean boyfriend. As both countries also share similar cultures (both belonged to the Chinese cultural sphere) and share similar recent histories, South Korean investors soon took a strong interest in investing in Vietnam.

South Koreans have established a number of community organisations in Vietnam, including Koviet, a group for second-generation Korean youth raised in Vietnam, founded in 1995

North Koreans

Sơ đô mô tả tuyến đào thoát của người Triều Tiên ở Việt Nam (là trạm trung gian quá cảnh). Ban đầu họ từ miền Bắc Triều Tiên quá cảnh sang Trung Quốc và tập kết tại Côn Minh, từ đó họ quá cảnh đến miền Nam Việt Nam và vượt qua Campuchia, sau đó chi chuyển ra Vịnh Thái Lan, nhập chung với dòng người từ Bangkok để di chuyển vào Nam Hàn

Before 2004, thousands of North Korean defectors had crossed Vietnam's northern border to find the way to reach South Korea. Until 2004, Vietnam was described as the "preferred Southeast Asian escape route" for North Korean defectors, largely due to its less-mountainous terrain. Though Vietnam remains an officially communist country and maintains diplomatic relations with North Korea, growing South Korean investment in Vietnam has prompted Hanoi to quietly permit the transit of North Korean refugees to Seoul. The increased South Korean presence in the country also proved a magnet for defectors; four of the biggest defector safehouses in Vietnam were run by South Korean expatriates, and many defectors indicated that they chose to try to cross the border from China into Vietnam precisely because they had heard about such safehouses. In July 2004, 468 North Korean refugees were airlifted to South Korea in the single largest mass defection; Vietnam initially tried to keep their role in the airlift secret, and in advance of the deal, even anonymous sources in the South Korean government would only tell reporters that the defectors came from "an unidentified Asian country". Following the airlift, Vietnam would tighten up border controls and deport several safe-house operators.

Education

Vietnam's first school for South Korean nationals, the weekend Hanoi Hangul School, was founded on 1 March 1996, enrolling 122 students at the kindergarten through middle school levels; two Korean international schools offering a full-day programme were also later established, the Korean International School, HCMC in Ho Chi Minh City (founded 4 August 1998, enrolling 745 students at the kindergarten through high school levels); and Hanoi Korean International School, a smaller school in Hanoi (founded 13 July 2006, with 63 elementary-level students). Prior to the opening of the Korean international school in Hanoi, most Korean families in Hanoi sent their children to local schools, as the other international schools were too expensive.

International marriage

South Korean men started seeking wives in Vietnam. Two to three thousand South Korean marriage agencies were created which specialize in making such matches. Though in the 1990s most were farmers, an increasing number of urban men have also resorted to arranging marriages through international matchmaking agencies; they cite the difficulty faced by uneducated men or those with low incomes in attracting Vietnamese women to marry them. However, reports suggest high rates of domestic violence, abuse, and divorce.

See also

• Lai Đại Hàn
• Vietnamese people in Korea
• Hari Won
• Woossi

External links

• Korean School of Ho Chi Minh City

Nutricia

Nutricia is a Danone brand that specialises in therapeutic food and infant formula, including medical nutrition for babies with specific needs.

The former company, N.V. Nutricia., was established in The Netherlands by brothers Jan and Martinus van der Hagen, who started the production of infant milk formula in 1896 and diabetic milk products and iodine enriched milks in 1905.

History

In 1885, the German Professor Alexander Backhaus developed a technique in his laboratory that removed the more slowly digested casein protein from cow’s milk, leaving behind only the faster dissolving and more easily digestible whey proteins. Backhaus’ new formulation was better tolerated and closer in composition to human milk. Since the composition of cow’s milk was not appropriate for feeding infants and could, at that time, be a source of disease contributing to high infant mortality across Europe.

Professor Backhaus filed a patent and presented his invention at a medical conference in Berlin in 1896 where Dr. Johannes van der Hagen, a medical doctor, and Dutch Public Health Inspector, was in the audience. Johannes introduced Professor Backhaus to his brother, Martinus van der Hagen, who owned a factory in The Netherlands producing margarine and dairy products. Professor Backhaus granted them rights to manufacture his infant milk formula.

In 1901, the "Nutricia" name was adopted and became known as “The Wet Nurse of The Netherlands.” Five years later, Nutricia began to introduce new special diet products such as low-sugar milk for diabetic patients and iodine-rich milk for those suffering from goitre, marking the beginnings of 'medical nutrition' as a category.

In 1924, Nutricia moved its main (powder) production facilities (from van der Hagen's original factory) to the N.V. Cuijk's Dairy Factory. For almost 100 years, this factory has been producing specialized nutritional solutions for infants and young children with special dietary needs. In 1946 Nutricia sets up its first research facilities in Zoetermeer, The Netherlands.

In 1950, Nutricia introduced ‘Voedingsnieuws’ ‘Nutrition News’, a group of dieticians who travelled around The Netherlands and to other countries, educating healthcare professionals on the role of specialized nutrition.

In 1986 Nutricia opened a consumer Care Line, managed by qualified dieticians helping consumers, carers and healthcare professionals. The company changed its name to "Koninklijke Numico N.V.", or "Royal Numico N.V.", in 1998.

In 2007, French conglomerate Danone acquired Royal Numico for €12.3 billion, after the Numico board accepted the offer. Danone announced ownership of over 90% of Numico's shares on 31 October 2007, declaring its offer for the remainder unconditional. As a result, Numico was removed from the AEX index. The company's shares were delisted from the Amsterdam Stock Exchange at the end of 2007 as Danone gained full control. The brands owned by Numico -Nutricia, Milupa (part of Nutricia since 1995) and Cow & Gate (part of Nutricia since 1981) became part of Danone.

In 2019, Danone opened a new Nutricia plant in Haps, The Netherlands; a sustainable, zero-waste facility for producing specialised infant formula, powered with 100% renewable electricity./

Sữa bột Aptamil - Sữa công thức tốt nhất cho bé sinh mổ
Sữa bột Aptamil là một trong những dòng sữa nổi tiếng của thương hiệu Nutricia đã và đang được các bà mẹ trên toàn cầu tin dùng.

Sữa Aptamil - Sữa công thức tốt cho bé sinh mổ
Thương hiệu Nutricia được biết đến là thương hiệu sữa nổi tiếng trên toàn cầu, có bề dày kinh nghiệm trong việc nghiên cứu công thức sữa tốt nhất cho sự phát triển của bé. Trong đó sữa Aptamil là sữa có xuất xứ từ châu Âu tốt nhất cho trẻ từ 0-6 tháng tuổi chứa tới 33 loại vitamin cùng rất nhiều dưỡng chất thiết yếu cân bằng dinh dưỡng giúp trẻ phát triển từ trong ra ngoài, duy trì một cơ thể khỏe mạnh và tạo tiền đề cho sự phát triển toàn diện sau này.
Sữa Aptamil - Sự lựa chọn hàng đầu của các bà mẹ

Mới sinh cho bé uống sữa gì
Hiện tại, sữa Aptamil không chỉ được các mẹ bỉm sữa trên toàn cầu tin tưởng cho con sử dụng mà bên cạnh đó nó còn chiếm trọn được hoàn toàn lòng tin của mẹ Việt bởi những ưu điểm tuyệt vời mà nó mang lại. Hương vị của sữa được nhận xét là có hương vị nhạt mát, rất giống sữa mẹ nên bé không bị lạ sữa hoặc bỏ bú. Con tăng cân và phát triển đều, đặc biệt sữa giúp hỗ trợ tiêu hóa rất tốt, phù hợp cho những trẻ nào có hệ tiêu hóa nhạy cảm, hay bị táo bón.
Vị sữa bột Aptamil rất giống với sữa mẹ

Sữa bột Aptamil - Sữa tốt nhất cho trẻ sơ sinh từ 0-6 tháng tuổi
Trong bảng thành phần của sữa có những dưỡng chất quý như ALA, LA, taurine, choline cùng hàm lượng DHA có trong tất cả các dòng sữa Aptamil nói chung từ đó sẽ giúp trẻ hoàn thiện não bộ và thị giác ngay từ những năm tháng đầu đời. Sản phẩm còn được bổ sung hàm lượng GOS/FOS thiết kế với tỷ lệ (9:1) đã được cấp bằng sáng chế, giúp tăng cường khả năng hấp thu chất dinh dưỡng của đường ruột. Bên cạnh đó sữa có nguồn vitamin và khoáng chất đa dạng và phong phú giúp tăng khả năng chuyển hóa của cơ thể bé.
Thành phần dinh dưỡng có trong sữa giúp bé phát triển tốt

Sữa Aptamil là một trong những loại sữa bột cao cấp được nghiên cứu và sản xuất tại nhiều nước châu Âu và thương hiệu cũng đã có hơn 100 năm kinh nghiệm chuyên sản xuất thực phẩm dinh dưỡng cho mẹ và bé./

Sữa Aptamil - Sữa tốt nhất cho trẻ sơ sinh từ 0-6 tháng tuổi
Sữa Aptamil - Sữa công thức tốt cho bé sinh mổ
Sữa bột Aptamil thuộc thương hiệu Nutricia nổi tiếng trên toàn thế giới, thương hiệu đã có bề dày kinh nghiệm trong lĩnh vực nghiên cứu sữa cho trẻ. Hiện nay, sữa Aptamil đang là một thương hiệu sữa bán chạy nhất châu Âu. Không chỉ lấy lòng được các bà mẹ phương Tây mà còn được các bà mẹ bỉm sữa trên toàn cầu tin tưởng cho con sử dụng. Bên cạnh đó, không ít bà mẹ Việt đã và đang sử dụng sản phẩm này.
Sữa Aptamil dành cho bé sinh mổ

Mới sinh cho bé uống sữa gì
Hầu hết những mẹ nào đã cho con sử dụng qua sữa Aptamil đều có đánh giá chung là sữa có hương vị nhạt mát, rất giống sữa mẹ, giúp con không bị lạ sữa hay bỏ bú, giúp con tăng cân và phát triển đều. Đặc biệt, sữa giúp hỗ trợ tiêu hóa rất tốt, phù hợp với những trẻ nào có hệ tiêu hóa nhạy cảm. Aptamil còn là một dòng sữa công thức giúp trẻ phát triển não bộ. Đây được coi là công dụng đầu tiên hay còn được coi là điểm nhấn của sản phẩm.
Bé không bị lạ sữa khi dùng sữa bột Aptamil

Những ưu điểm của dòng sữa bột Aptamil cho trẻ
Với mong muốn giúp cho thế hệ trẻ phát triển trong tương lai, thương hiệu Nutricia đã nghiên cứu những thành phần có trong sữa giúp bé có một sức khỏe tốt như ALA, LA, taurine, choline giúp bé hoàn thiện não bộ và thị giác ngay từ những năm tháng đầu đời. Nguồn vitamin và khoáng chất đa dạng và phong phú giúp tăng khả năng chuyển hóa của cơ thể bé. Sắt, acid folic tham gia vào cấu tạo hồng cầu, chống thiếu máu. Canxi, vitamin D giúp hoàn thiện hệ xương của trẻ, phát huy hết tiềm năng phát triển chiều cao tối ưu.
Những dưỡng chất có trong sữa bột Aptamil

Sữa bột Aptamil - dòng sữa ngoại nhập được rất nhiều bà mẹ trên nhiều quốc gia tin dùng. Giúp con khỏe mạnh cả về thể chất và trí não.

See also

• Anikspray

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Taobao

Taobao (tiếng Trung: 淘宝; giản thể: 淘宝; phồn thể: 淘寶; bính âm: Táobǎo) là một nền tảng mua sắm trực tuyến của Trung Quốc. It is headquartered in Hangzhou and is owned by Alibaba. According to Alexa rank, it is the eighth most-visited website globally in 2021. Taobao.com was registered on April 21, 2003 by Alibaba Cloud Computing (Beijing) Co., Ltd.

Taobao Marketplace facilitates consumer-to-consumer retail by providing a platform for small businesses and individual entrepreneurs to open online stores that mainly cater to consumers in Chinese-speaking regions (Mainland China, Hong Kong, Macau and Taiwan) and abroad, which is made payable by online accounts. Its stores usually offer an express delivery service.

Sellers are able to post goods for sale either through a fixed price or an auction. Auctions make up a small percentage of transactions, whereas the majority of the products are new merchandise sold at fixed prices. Taobao users usually read feedback and compare items from multiple shops. Taobao's popular payment platform is Alibaba's Alipay

With over 1 billion product listings as of 2016, the combined transaction volume of Taobao Marketplace and Tmall.com reached 3 trillion yuan in 2017.

eBay acquired Eachnet, China's online auction leader at the time, for US$180 million. It became a major contender in the Chinese consumer e-commerce market. To counter eBay's expansion, Taobao offered free listings to sellers. It introduced instant messaging for facilitating buyer-seller communication and an escrow-based payment tool: Alipay. Taobao became mainland China's market leader within two years. Its market share grew from 8% to 59% between 2003 and 2005, while eBay China dropped from 79% to 36%. eBay shut down its Chinese site in 2006.

In October 2010, Taobao beta-launched eTao as an independent search engine for online shopping to provide and merchant information from a number of major consumer e-commerce websites in China. Online shoppers would be able to use the site to compare prices across sellers. According to the Alibaba Group web site, eTao offers products from Amazon China, Dangdang, Gome, Yihaodian, Nike China and Vancl, as well as Taobao and Tmall.

In June 2011, Jack Ma, executive chairman and former chief executive officer of Alibaba Group, announced that Taobao would split into three different companies: Taobao Marketplace (a consumer-to-consumer platform), Tmall.com (a business-to consumer platform, then called Taobao Mall), and eTao (a search engine for online shopping). The move was said to be necessary for Taobao to “meet competitive threats that emerged in the past two years during which the Internet and e-commerce landscape has changed dramatically.”

In 2012 Taobao began to accept international Visa and MasterCard credit and debit cards.

On 29 April 2013, Alibaba announced an investment of US$586 million in Sina Weibo. According to Reuters, the deal “should drive more web traffic to Alibaba's Taobao Marketplace”. On August 1, 2013, Alibaba launched Weibo for Taobao, which allows users to link Sina Weibo accounts with Taobao accounts.

Features

Mascot

Taobao's mascot is a dialogue bubble, which represents its corporate culture. Ma introduced Taobao to the outside world by stating, "We are the ant army." Ma once organized more than 2,000 employees to gather at a gymnasium to celebrate the 5th anniversary of the founding ceremony. At the party, Taobao employees waved the Taobao mascot — the flag of "ants." At the end of the celebration that lasted for four hours, all the employees stood hand-in-hand, singing "If you do not experience wind and rain, you cannot see the rainbow. The ants that be organized together can beat the elephant."

Shop feedback

A good way to investigate a Taobao shop is by clicking the shop's rating icon. For Tmall.com shops, people click the stars to view their ratings. Taobao users usually read feedback and compare items from multiple shops. Feedback can be genuine or artificial, requiring users to make their own judgments. Feedback can be posted by competitors.

Every trade deal includes a section of customer feedback. Shop owners often put effort to maximize positive comments. Negotiations may happen between sellers and consumers over their satisfaction ratings.

Taobao uses search tools and other functions to understand user demands. Customers are asked to complete surveys that ask:

• Obstacles encountered
• Advice and reviews
• Use frequency
• Importance of that particular product
• Satisfaction levels about specific aspects, including visual and typographic layout, procedure and instructions
• Overall satisfaction

Other features

Taobao Marketplace offers various features and services to create a better user experience for online shoppers and retailers. In January 2010, it launched the Taobao app, created by independent developers through the Taobao Open Platform, to be downloaded by consumers in Taobao App Store.

In March 2010, it introduced the Taobao Data Cube platform, which gives small businesses access to its aggregate consumer transactions data for insight into industry trends.

In June 2010, it partnered with Wasu Media Internet Limited to launch Taohua, a digital entertainment products platform, and interactive digital television shopping, that are operated by a joint-venture formed by the two companies.

Weitao

Weitao is a private shopping assistant/blog for Taobao/Tmall customers. It is a micro-blogging feature for brands and merchants on its e-commerce sites Taobao and Tmall.

Services

Alipay

Bài chi tiết: Alipay

Launched in 2004, Alipay (giản thể: 支付宝; phồn thể: 支付寶; bính âm: Zhīfùbǎo) is an escrow-based online payment platform. It is the preferred payment solution for Taobao Marketplace. It is the most widely used third-party online payment solution in China. To ensure safe transactions, Alipay uses an escrow system through which payment is only released to the seller once the buyer has received goods in satisfactory condition. According to the Alibaba Group website, Alipay partners with multiple financial institutions as well as Visa and MasterCard to facilitate payments in China and abroad.

Alipay systems are separate for different groups of users. For instance, Alipay users may send and receive funds if they have an account that have a credit card issued in China, whereas users with other cards may only use Alipay to pay for goods or services from Taobao. This has proven problematic for international users, as they are unable to receive refunds not issued via the Taobao system.

Regulatory changes issued by the People's Bank of China (Central Bank of China) are set to alter the Chinese online payment ecosystem. Top-tier digital payment services such as WeChat Pay and Alipay transferred all relevant transaction data to appropriate agencies starting June 30, 2018.

AliExpress

Bài chi tiết: AliExpress

Aliexpress

AliExpress was created in April 2010 as an international retailing website. People who live overseas can use the service to purchase items from Chinese manufacturers online.

AliWangWang (TradeManager)

Taobao Marketplace allows buyer and seller to communicate prior to the purchase through its embedded proprietary instant chat program, named AliWangWang (tiếng Trung: 阿里旺旺; bính âm: ĀlǐWàngWàng).

Baopals

In February 2016, 3 expats living in Shanghai launched Baopals, a shopping platform that translates Taobao and Tmall into English so that foreigners living in China can access of its products and services. Over 2.4 million items have been sold on the platform.

Happy Taobao

In Dec. 2009, Taobao, together with Hunan TV, set up Happy Taobao, Inc for television shopping. Hunan TV launched an entertainment series called "Happy Taobao", while Taobao Marketplace created channels and independent websites.

Taobao Live

In 2018, Alibaba launched the streaming service named Alibaba Live. This service was created with the goal of allowing online retailers to market their products utilizing social shopping. This has seen significant growth in popularity and success, with the 84 stores using this service reporting $7.4 million in 2020 sales. Taobao stated that they predict live-streaming on their platform will generate over 500 billion sales transactions.Taobao Live now has over 10,000 weblebrities promoting a wide range of items including as cosmetics, apparel, cuisine, and numerous electrical gadgets. Taobao Live's daily sales have already surpassed $3 billion.

Alibaba promotes a new style of live streaming, called cūnbō (村播), that features rural sellers. Taobao has given them their own category in the app, with the purpose of making it easier for these rural sellers to find customers and followers on the platform.

Singles' Day

Bài chi tiết: Singles' Day

Singles' Day (also known as the Double eleven shopping carnival, as in 11/11) is the largest Chinese online shopping day. It takes place on 11 November each year. It takes the advantages of the Chinese singles day that was created by Chinese university students to celebrate their bachelordom. After the event was launched, it obtained widespread attention, attracting other e-commerce companies to imitate this model.

Singles day grew rapidly since its introduction in 2009. 2009 sales reached RMB50 million (￡5.68 million): Sales grew rapidly thereafter:

• 2009: RMB50 million (￡5.68 million)
• 2010: RMB900 million (￡102 million)
• 2011: RMB3.4 billion (￡386 million)
• 2012: RMB19.1 billion (￡2.17 billion)
• 2013: RMB35 billion (￡3.97 billion)
• 2015: RMB91.2 billion
• 2016: RMB120.7 billion
• 2017: RMB168.2 billion
• 2018: RMB213.5 billion
• 2019: RMB268.4 billion

In 2016, Alibaba introduced the T-mall double eleven party, inviting celebrities who took part in a Victoria's Secret show. At the 2017 party, Jack Ma launched his film Gong Shou Dao (Defend the Homeland with Kungfu).

Because of the huge trading volume and income in Singles Day, Taobao launched another promotional activity on December 12 (12/12), drove record trading every year thereafter.

Strategy

On March 29, 2016, Alibaba Group CEO Daniel Zhang pointed out three strategic directions for Taobao: more community-based, more content-enabled, and local adapted.

Taobao extensively uses shopping strategies such as data personalizing, customer loyalties, video broadcasting and the focused demand of a single community to build stages for sellers to display their commodities. It is constructing a new ecosystem from content production, to content propagation, and content consumption with Alibaba's cooperating internet platforms, including Youku, Weibo, Alimama and Alifilms.

Technology

Adaptive Agent

Taobao applies a search tool named 'adaptive agents'. An adaptive agent picks up signals from consumers’ purchase records, including categories, brands, functions and colors etc.; The search engine involves the scanning of a particular bar code. Taobao tracks customers' purchasing history and reorganizes it into selections that the buyer is likely to be attracted to.

An adaptive agent works by updating prior models using new data via Bayes' theorem (Laplace's method). The possibility of the occurrence of a certain event can be estimated through the frequency of its occurrence in the past. The ranking of a product or a page can be determined by the combination of its prior information plus its posterior data of click transaction.

The popularity of Taobao's searching model is based on the calculation of correlation rate and quality scores:

• Static score of a product's title (correlation rate).
• Matching score of the title and query of a product (correlation rate).
• Category model of a product (correlation rate).
• Transaction model of the commodity (quality score).
• Sellers model (quality score).
• Feedback (quality score).

Semantic Search

Taobao automatically classifies product text and images and uses tags to match. Semantic search solves the correlation problem that keyword texts cannot solve, such as images, complex texts, and ambiguous texts. Semantic search is a recommendation system that presents customers with similar items that consumers might not find when searching one keyword. Entity tagging and other classifications are used.

Markets

Taobao for Southeast Asia

In September 2013, Taobao launched its Southeast Asian site. A translation feature is available for major languages in Southeast Asia.

Controversies

In August 2017, the company removed controversial vendors offering personalised messages featuring African children over concerns of child exploitation. Some Chinese Taobao vendors claimed that their promotional videos featuring African children were "charity activity" in which most of the profits goes to the children. However the situation proved more complicated after a photographer contacted by the Beijing Youth Daily said "the children only received snacks or a few dollars as reward", indicating that there was legitimate child exploitation.

In 2019, Taobao removed all items related to the Houston Rockets in response to the organization's general manager Daryl Morey posting a tweet about Hong Kong.

In October 2020 amid rising geopolitical tensions between Taipei and Beijing, Taobao announced that it would exit the Taiwanese market after the Taiwanese government ordered the company to re-register as being backed by China or to leave the island if they don't.

The mobile app of Taobao was banned in India (along with other Chinese apps) on 2 September 2020 by the government, the move came amid the 2020 China-India skirmish.

In 2022, the Office of the United States Trade Representative named Taobao on its list of Notorious Markets for Counterfeiting and Piracy./

Order Taobao Hana Thy - Nơi đặt đồ uy tín cho giới trẻ
Order Taobao Hana Thy - Trang order không thể bỏ qua dành cho Gen Z
Order Taobao Hana Thy được quản lý bởi cô nàng trẻ tuổi xinh đẹp Hana Thy. Cô nàng cũng đang là chủ tiệm shop quần áo Lion Clothing và đã có kinh nghiệm kinh doanh online từ khi còn là sinh viên. Nếu bạn đang loay hoay không biết nơi order đồ thì đây chính là chân ái của bạn đây!
Các mẫu sản phẩm được đóng gói cẩn thận

Khác biệt từ sản phẩm order
Khác với những trang order khác, Order Taobao Hana Thy đã thành công trong việc đa dạng hóa đồ order của mình: Quần áo, giày dép, đồ ăn vặt, đồ gia dụng... Điều này giúp Hana Thy hỗ trợ được mọi khách hàng với những nhu cầu khác nhau. Chủ shop cũng chia sẻ rằng bản thân mình không muốn bó buộc vào một sản phẩm nhất định. Đây nhất định là một điểm cộng để khách hàng có một trải nghiệm tốt nhất khi order tại shop. Ngoài ra, các sản phẩm được thiết kế với họa tiết bắt mắt, trẻ trung, phù hợp với xu hướng của giới trẻ. Những mẫu hàng đang thuộc dạng "hot trend" cũng được lưu kho đầy đủ để đáp ứng khách hàng nhanh nhất.
Thiết kế vô cùng bắt mắt, trẻ trung

Order Taobao Hana Thy - Luôn tận tâm với khách hàng
Hướng tới đối tượng chính là các bạn trẻ, Hana Thy rất hiểu được điều kiện tài chính của nhóm khách hàng này. Chính vì vậy, giá mỗi sản phẩm order của shop chủ yếu dưới 200.000 VND để phù hợp với túi tiền các bạn trẻ. Sản phẩm chất lượng với giá siêu mềm, các bạn trẻ chắc chắn sẽ không hối hận khi order đồ ở đây. để tối đa hóa dịch vụ chăm sóc khách hàng của mình, cô nàng chủ shop luôn hỏi khách về cảm nhận sản phẩm. Cô cho rằng mỗi lời cảm nhận của khách chính là bàn đạp thúc đẩy động lực phát triển trang order của mình. Chính vì vậy, những phản hồi về phía trang là hết sức tích cực.
Order Taobao Hana Thy - Luôn tận tâm với khách hàng

Cảm ơn lời chia sẻ của Hana Thy và chúc bạn cùng shop sẽ phát triển thành công trong tương lai !

Order Taobao Hana Thy là trang order đồ của Nguyễn Lâm Khoa Thy, cô gái có nhiều năm kinh doanh online.

Metrics

Taobao Marketplace had more than 5 million registered users as of June 2013 and hosted more than 80 million product listings. It facilitated approximately RMB 200 billion in gross merchandise volume in 2009. In September 2013, Taobao ranked 12th overall in Alexa's internet rankings. For the year ending March 31, 2013, the combined gross merchandise volume (GMV) of Taobao and Tmall.com combined exceeded RMB 1 trillion. As of 2021, Taobao was the 8th most visited website in the world and the 5th most visited website in China.

External links

• Website chính thức (tiếng Trung Quốc)

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Nhà hàng thịt Ruth's Chris

Nhà hàng thịt Ruth's Chris

Loại hình	Đại chúng
Ngành nghề	Nhà hàng
Thành lập	Broad Street, New Orleans, Louisiana (1965 (1965))
Người sáng lập	Ruth Fertel
Trụ sở chính	Winter Park, Florida
Số lượng trụ sở	100+ steakhouses
Khu vực hoạt động	United States (including Puerto Rico) Canada Aruba Panama Mexico Singapore China Indonesia Japan Taiwan Hong Kong Philippines
Thành viên chủ chốt	Cheryl Henry (CEO)
Sản phẩm	Dịch vụ ăn uống
Doanh thu	US$468 million (FY 2019)
Số nhân viên	5000+ (2020)
Công ty mẹ	Darden Restaurants
Website	www.ruthschris.com

Ruth's Chris Steak House in Charlotte, North Carolina

Nhà hàng thịt Ruth's Chris is a chain of over 100 steakhouses across the United States, Canada and Mexico. On May 22, 2008, the company underwent rebranding and became part of Ruth's Hospitality Group after its acquisition of Mitchell's Fish Market. The group's headquarters are in Winter Park, Florida.

History

The original Chris Steak House (1927–1965)

Chris Steak House was founded on February 27, 1927 by New Orleans entrepreneur Chris Matulich. It was located at 1100 North Broad Street near the Fair Grounds Race Course, seated 60 people, and had no parking lot. During Matulich's 38-year management, the business was sold six times, failing each time, and enabling him to buy the restaurant back cheaply from the purchasers. The building has recently been the focus of a historic preservation dispute under its new owner, who demolished the iconic wraparound terracotta-tile awning in April 2022 without the proper permits.

Ownership by Ruth Fertel, 1965–1999

Acquisition, 1965

Ruth Fertel was a divorced single mother who needed money to send her teenage sons to college. Ignoring the advice of her banker, lawyer, and friends, Ruth purchased the restaurant in 1965. She used her brother's restaurant, Sig's Antique Restaurant in Port Sulphur, Louisiana, along with family recipes to lay the foundation for her restaurant. She initially planned to raise just $18,000 to cover the purchase price, until it was pointed out to her that she would need an additional $4,000 to cover the cost of renovations and food. On her first day, May 24, 1965, she sold 35 steaks at $5 each.

Fertel personally took a hand in every part of the business; for many years, Chris Steak House was the only upscale restaurant in New Orleans with an all-female wait staff.

Name change to Ruth's Chris Steak House, 1976

In early 1976, shortly after Fertel signed a new ten-year lease on the restaurant, a fire destroyed the building. Fertel had recently acquired a second property nearby to rent out as a party space. Within seven days, she had relocated the restaurant to its new location a few blocks away at 711 North Broad Street and re-opened it, expanding to 160 seats in the process. The sales agreement with Matulich prevented her from using the original name at any other address, so she named the new restaurant Ruth's Chris Steak House in order to keep some continuity with the previous location. She admitted later to Fortune Magazine that "I've always hated the name, but we've always managed to work around it."

Expansion and franchising, 1976–1999

The first franchised restaurant was opened in 1977 by a loyal customer, Thomas J. "T. J." Moran (c. 1931–2015), in Baton Rouge, who went on to open several more franchised Ruth's Chris locations, TJ Ribs, and Ruffino's restaurants through his company T.J. Moran Associates. Fertel noted, "All our franchisees were people who had eaten at one time or another in one of our restaurants. We never looked for franchisees. They came to us". The chain expanded rapidly over the next two decades, with 66 locations in the U.S. and overseas by mid-1998, and achieving over $200 million in annual revenues.

Acquisition by Madison Dearborn 1999–2005

In 1999, Fertel, then 72, developed lung cancer. She sold a 79.3 percent interest in the chain in August 1999 to investment company Madison Dearborn Partners of Chicago, remaining as a shareholder until her death in 2002.

In that period, the chain expanded to 86 restaurants, including 10 overseas locations. Revenues fell to $167.8 million in 2003, before rising again to $192.2 million in 2004.

Public company, 2005 onwards

On August 9, 2005, under President & CEO Craig Miller, Ruth's Chris Steak House became a public company following a successful IPO valuing the company at $235 million and an increase of 15 percent in first-day trading.

Relocation to Florida, 2005

In late August 2005 Hurricane Katrina devastated Greater New Orleans (see: Effect of Hurricane Katrina on New Orleans), and the chain moved its corporate headquarters to Heathrow, Florida. Like most businesses in the city, two of the chain's locations in the New Orleans area were forced to close because of the storm. The Metairie location has since reopened. Members of the Fertel family, particularly Ruth's son Randy, were bitterly opposed to the move. Amid much criticism by local officials and media, and on the heels of the announcement by Morton's that it would reopen its own New Orleans branch, the corporate offices announced that, due to extensive damage, the old flagship location on Broad Street would be permanently closed and donated to charity. Tulane University was the recipient of the gift, remodeling and reopening the site in 2012 as the Ruth U. Fertel/Tulane Community Health Center. In May 2008, Ruth's Chris reopened in New Orleans and is centrally located downtown in Harrah's Hotel at 525 Fulton Street.

In 2011, the corporate headquarters was relocated to its current location in Winter Park, Florida.

Expansion

In February 2008, the company purchased the Mitchell's Fish Restaurant and Columbus Fish Market brands from Cameron Mitchell Restaurants for $92 million. As the recession began to bite, the acquisition was not initially successful. The stock price fell from $22 in 2006 to under $5 and company debts rose to $185 million. CFO Tom Pennison resigned, and CEO Craig Miller was ousted by the board to be replaced by Mike O'Donnell. O'Donnell restructured and rebranded the company, creating Ruth's Hospitality Group (RHGI) as the parent entity in May 2008, allowing each of the individual restaurant brands to have their own identity within the group. The current President and COO is Kevin Toomy, formerly owner and president of the award-winning Goldcoast Seafood Grill in South Florida.

In February 2013, RHGI reported that fourth quarter sales at Ruth's Chris restaurants were up by 7.0 percent on the previous year, representing the 11th consecutive quarterly increase in sales.

Ruth's Chris continues to add new restaurants, most recently in Harrah's casino in Las Vegas in January 2013, after the previous Las Vegas location on Flamingo closed in 2009. a new restaurant in Denver, Colorado, and four or five new franchised locations. In 2015, it was announced that the restaurant was expanding into Albuquerque, New Mexico. In 2016, Ruth's Chris opened its restaurant in Odenton, Maryland. In 2018, Ruth's Chris opened its newest restaurant at the Silver Legacy in Reno, Nevada which replaced Sterling's Seafood Steakhouse that had been in business from 1995 to 2018.

COVID-19 pandemic

During the coronavirus pandemic, Ruth's Hospitality Group received $20 million in forgivable loans intended for small businesses from the Paycheck Protection Program, leading to widespread backlash. The funds were distributed as part of the government's $2.2 trillion CARES Act, which set limits of $10 million per entity. On April 17, 2020, two of the company's subsidiaries each received $10 million. These loans were meant for companies with 500 or fewer employees while Ruth's Chris employs more than 5,700. On April 24, 2020, it was reported that the loans would be repaid to the Treasury Department following the public controversy./

Nhà hàng Hải Anh Vũng Tàu - thoáng mát, mang đậm hương vị biển
Nhà hàng Hải Anh Vũng Tàu - ưu tiên sự rộng rãi, thoải mái cho du khách
Vũng Tàu là thành phố biển gần Sài Gòn, nơi lý tưởng để đưa nhau "đi trốn". Với một tuần dài mệt mỏi, đây là địa điểm gần nhất để khám phá. Với khung cảnh vùng biển thoáng mát, nhịp sống yên bình, nền ẩm thực phong phú thu hút nhà nhà đều đi. Và dĩ nhiên, nhà hàng Hải Anh Vũng Tàu phục vụ các đoàn khách đến trải nghiệm đúng hương vị nơi đây.

Chuyên phục vụ hải sản tươi sống, mới mẻ cho thực khách
Mang đậm chất hương vị vùng biển Vũng Tàu, đây là nhà hàng phù hợp để trải nghiệm. Chất lượng luôn đi đôi với phục vụ. Sản phẩm hải sản vô cùng tươi sống được nhập từ các hệ thống siêu thị và các khu ngư dân. Nhân viên phục vụ với tiêu chí thân thiện, hiếu khách khi đến đây.

Nhà hàng Hải Anh Vũng Tàu - nơi gặp gỡ hạnh phúc
Nhà hàng Hải Anh Vũng Tàu là nơi chúc phúc cho các cặp đôi trẻ trong ngày cưới của họ. Họ đến đây tổ chức tiệc cưới, cùng nhau nắm tay bước lên lễ đường và trao nhau nụ hôn nồng thắm dưới sự chứng kiến hạnh phúc của gia đình, bạn bè cũng như toàn thể nhà hàng. Bên cạnh đó, nhà hàng cũng tổ chức các buổi gặp gỡ, các buổi tiệc, hội nghị cùng với đồng nghiệp, bạn bè và luôn tiếp đón du khách từ các đoàn đến khám phá Vũng Tàu.

Địa điểm quen thuộc và uy tín trong lòng người dân
Nhà hàng có khuôn viên rộng rãi, thoáng mát, lý tưởng cho một ly cà phê buổi sáng cùng với điểm tâm nhẹ nhàng. Vào buổi chiều tối, nơi đây mang đến đa dạng nền ẩm thực Việt Nam từ ba miền rất bắt mắt, hấp dẫn. Đặc biệt, các món ăn được chế biến từ hải sản mang nét đặc trưng riêng của thành phố biển Vũng Tàu. Và giờ đây, nhà hàng đã có thêm không gian quán cà phê cho du khách thư giãn, trò chuyện.

Nhà hàng Hải Anh Vũng Tàu mong muốn đem đến cho thực khách sự trải nghiệm mới mẻ, mang đậm hương vị Vũng Tàu.

Nhà hàng Hải Anh Vũng Tàu là nơi lý tưởng trải nghiệm hương vị đậm chất thành phố biển./

Nhà hàng Hải Anh Vũng Tàu - Tinh hoa ẩm thực
Nhà hàng Hải Anh Vũng Tàu - Lựa chọn hàng đầu cho du khách
Nhắc đến Vũng Tàu là nhắc đến cái nôi của du lịch biển. Phong cảnh thiên nhiên hùng vĩ cùng với những vẻ đẹp tự nhiên. Đó là lý do du khách luôn bị cuốn hút bởi vẻ đẹp, những món ăn, nền ẩm thực độc đáo nơi đây. Để sổ tay du lịch của bạn phong phú hơn. Wiki sẽ dẫn bạn đến với Nhà hàng Hải Anh Vũng Tàu. Đây sẽ là nơi mang đến cho bạn những món ăn mang đúng hương vị nơi đây.

Nơi đây được xem là nơi hội tụ tinh hoa của nền ẩm thực. Đến với nhà hàng, bạn sẽ bị chinh phục từ món ăn đến thái độ phục vụ chuyên nghiệp nhất. HỨa hẹn sẽ mang đến cho bạn sự hài lòng ngày từ lần gặp đầu tiên.
Không gian nhà hàng Hải Anh

Nhà hàng mang đậm hương vị Vũng Tàu
Nhà hàng Hải Anh Vũng Tàu giữ cho mình những nét riêng độc đáo. Chất lượng luôn là tiêu chí được nhà hàng đặt lên hàng đầu. Nguồn nguyên liệu tươi sống được nhà hàng đặt mua từ các ngư dân, hệ thống các siêu thị. Thêm vào đó, được chế biến bởi các đầu bếp chuyên nghiệp. Mang đến cho thực khách những món ăn ngon, hấp dẫn và độc đáo.
Thực đơn phong phú cùng nhiều món ăn hấp dẫn

Nhà hàng Hải Anh Vũng Tàu - Không gian lý tưởng của những buổi tiệc
Nhà hàng sở hữu một không gian thoáng mát, rộng rãi và có chỗ đỗ xe riêng. Cùng với thực đơn phong phú lại siêu tiết kiệm. Đặc biệt, nhà hàng có cả không gian quán cà phê với nhiều ưu đãi hấp dẫn. Chính vì thế, nơi đây luôn là lựa chọn hàng đầu của các đoàn khách du lịch, các sự kiện, các bữa tiệc liên hoan, gia đình, cưới hỏi. Ngoài ra nhà hàng còn có dịch vụ phục vụ tiệc tại nhà. Đem đến sự tiện lợi nhất định cho khách hàng khi muốn hợp tác cùng nhà hàng.
Không gian ấm cúng cho những bữa tiệc

Không những có tâm mà còn có tầm
Nhà hàng Hải Anh Vũng Tàu luôn mang lại cho khách hàng sự an tâm về chất lượng. Luôn mong muốn thực khách có thể thưởng thức trọn vẹn hương vị Vũng Tàu. Món ăn phong phú, không gian thân thiện, hứa hẹn sẽ chiều lòng đến vị khách khó tính nhất.
Các món ăn được đảm bảo an toàn và chất lượng

Còn chần chờ gì nữa, hãy đến với Hải Anh để cảm nhận được câu "Khách hàng là thượng đế" nhé!
Nhà hàng Hải Anh luôn mang đến không gian gần gũi, thân thiện nhất

Chúc nhà hàng ngày càng phát triển hơn nữa, sẽ luôn là lựa chọn hàng đầu cho thực khách Vũng Tàu.

Địa chỉ: Cổng 1: Số 1624 đường 30/4 - phường 12 - TP.Vũng Tàu
Cổng 2: số 18 đường Võ Nguyên Giáp - phường 12 - TP. Vũng Tàu

Hotline: 0966 70 79 79

Fanpage FB: Nhà hàng Hải Anh./

Nhà hàng Hải Anh Vũng Tàu - Tinh hoa ẩm thực biển
Nhà hàng Hải Anh Vũng Tàu - điểm thưởng thức hải sản tươi ngon nhất cho du khách
Nhà hàng Hải Anh Vũng Tàu là điểm đến chuyên phục vụ các món hải sản tươi sống. Địa điểm này được đánh giá là hoàn hảo tuyệt đối về chất lượng món ăn lẫn dịch vụ. Cũng vì thế, đây được coi là nhà hàng được du khách tìm kiếm nhiều nhất khi đến Vũng Tàu.
Không gian thoáng đãng của nhà hàng tại Vũng Tàu

Ẩm thực đậm chất biển
Nhà hàng Hải Anh Vũng Tàu tạo cho mình một đặc sản riêng. Nguyên liệu hải sản luôn tươi sống được nhập từ các siêu thị, từ các ngư dân tại đó. Cách chế biến và bày biện món ăn luôn được trau chuốt từ các vị đầu bếp chuyên nghiệp. Nhà hàng luôn sẵn sàng và tận tình phục vụ quý du khách.
Đa dạng món ăn từ hải sản tươi sống

Nhà hàng Hải Anh Vũng Tàu - Không gian thích hợp cho các buổi tiệc
Nơi đây sở hữu một không gian rộng rãi, thoáng đãng lại có bãi đỗ xe. Kết hợp với đó, là một thực đơn phong phú giá cả lại phải chăng. Một điều đặc biệt là quán đã có thêm không gian cho quán cà phê mới. Do vậy, đây thực sự là điểm đến thích hợp cho các đoàn khách du lịch, các buổi tiệc liên hoan, hội nghị, cưới hỏi.
Khách đoàn check-in tại nhà hàng

Sự hài lòng của khách hàng lên trên hết
Nhà hàng Hải Anh Vũng Tàu ra đời luôn đặt sự hài lòng của quý khách hàng lên hàng đầu. Do vậy, nhà hàng luôn cố gắng hoàn thiện từ các khâu chế biến đến phục vụ. Hứa hẹn sẽ thuyết phục được những vị khách khó tính nhất.
Nhà hàng Hải Anh Vũng Tàu tự hào về sự đa dạng và chất lượng món ăn

Đến với thành phố biển Vũng Tàu, quý du khách đừng chỉ dừng lại ở việc tắm biển, ngắm san hô. Hãy đến trải nghiệm những món hải sản tươi sống tại Nhà hàng Hải Anh. Chắc chắn chất lượng nơi đây sẽ không làm du khách thất vọng.

Nhà hàng Hải Anh Vũng Tàu là một trong những quán ăn chuyên phục vụ các món hải sản tươi sống. Với tiêu chí ngon - bổ - rẻ, nhà hàng luôn chú trọng về chất lượng món ăn và dịch vụ cho khách hàng. Nơi đây là địa điểm thích hợp cho những du khách muốn tìm về với hương vị biển "nguyên chất"./

Acquisition by Darden Restaurants (2023 – )

On May 3, 2023, Darden Restaurants announced it was acquiring Ruth's Hospitality Group Inc. for $21.50 per share in an all-cash transaction with an equity value of approximately $715 million.

Lawsuits and discrimination

On multiple occasions and in several jurisdictions, Ruth's Chris has been the target of legal action for its treatment of staff, employees, and customers. In 2011, class action status was granted to female employees in a complaint that charged the company with pay discrimination, fewer promotions, and maintaining a "sexually-charged" environment.

In 2017, the company was accused of denying service to Black customers, as part of a class action lawsuit. The charges stemmed from a Houston customer who was seated in a different dining area.

Liên kết ngoài

• Website chính thức
• Updated financials from Yahoo! Finance

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Thế giới ăn vặt nhà Wendy

Humburger và đồ ăn vặt nhà Wendy

Flagship Wendy's in Dublin, Ohio
Loại hình	Subsidiary
Ngành nghề	Restaurant
Thành lập	15 tháng 11 năm 1969 (1969-11-15) Columbus, Ohio, U.S.
Người sáng lập	Dave Thomas
Trụ sở chính	1 Dave Thomas Boulevard, Dublin, Ohio, U.S.
Số lượng trụ sở	6,711 (FY 2018)
Khu vực hoạt động	United States (incl. Puerto Rico and Guam), Canada, Argentina, Aruba, the Bahamas, Cayman Islands, Chile, Curaçao, Dominican Republic, Ecuador, El Salvador, Georgia, Guatemala, Honduras, India, Indonesia, Jamaica, Japan, Kazakhstan, Kuwait, Mexico, New Zealand, Philippines, Panama, Qatar, Trinidad and Tobago, United Arab Emirates, Saudi Arabia, United Kingdom, Uzbekistan
Thành viên chủ chốt	Todd A. Penegor (President, CEO) Carl Loredo (CMO)
Sản phẩm	Hamburgers Chicken sandwich Salads French fries Breakfast sandwich Frozen dessert
Công ty mẹ	The Wendy's Company
Website	www.wendys.com
Ghi chú
Ghi chú

Wendy's is an American international fast food restaurant chain founded by Dave Thomas on November 15, 1969, in Columbus, Ohio. Its headquarters moved to Dublin, Ohio, on January 29, 2006. As of December 31, 2018, Wendy's was the world's third-largest hamburger fast-food chain with 6,711 locations, following Burger King and McDonald's. On April 24, 2008, the company announced a merger with Triarc Companies Inc., a publicly traded company and the parent company of Arby's. Wendy's headquarters remained in Dublin. Following the merger, Triarc became known as Wendy's/Arby's Group, and later as the Wendy's Company.

As of December 31, 2018, there are a total of 6,711 Wendy's outlets, including 353 that are company-owned and 6,358 that are franchised; 92% of all the locations are in North America. While the company determines standards for each store's exterior appearance, food quality, and menu, the store owners have control over hours of operations, interior decor, pricing, staff uniforms, and wages.

The chain is known for its square hamburger patties served on circular buns, sea salt fries, and the Frosty, a form of soft-serve ice cream mixed with starches. Wendy's menu consists primarily of hamburgers, chicken sandwiches, French fries, and beverages such as the Frosty. Since phasing out their Big Classic, the company does not have a signature sandwich, such as the Burger King Whopper or the McDonald's Big Mac.

History

Wendy's "old-fashioned" hamburgers were inspired by Dave Thomas's trips to Kewpee Hamburgers in his home town of Kalamazoo, Michigan. Kewpee sold square hamburgers and thick malt shakes. Thomas founded Wendy's in Columbus, Ohio, in 1969 and featured square patties with corners that stuck out from the sides of the circular bun, giving the impression of an abundance of good quality meat. The Columbus location later added a Tim Hortons and was closed on March 2, 2007, after 38 years of business, due to declining sales. Basketball star John Havlicek, an Ohio State University alumnus, was one of Thomas's earliest investors, which eventually gave Havlicek enough of an income stream to retire comfortably.

Thomas named the restaurant after his fourth child Melinda Lou "Wendy" Thomas. Photographs of her were on display at the original Wendy's restaurant until it closed. In his autobiography, Thomas wrote that he regretted naming the restaurant after his daughter because once it became a fast food empire she "lost some of her privacy" with many people assuming she was the official company spokesperson. In August 1972, the first Wendy's franchisee, L.S. Hartzog, signed an agreement for Indianapolis, Indiana. Also, in 1972, Wendy's aired its first TV commercials that were only broadcast locally in Ohio. This series of commercials was titled "C'mon to Wendy's" because they stressed Wendy's superiority through the "Quality Is Our Recipe" slogan and featured an animated Wendy similar to the one from the corporate logo along with dancing hamburgers.

The first Canadian restaurant opened in Hamilton, Ontario, in 1976. In December 1976, Wendy's opened its 500th restaurant, located in Toronto. In March 1978, Wendy's opened its 1000th restaurant in Springfield, Tennessee.

Wendy's founded the fried chicken chain Sisters Chicken & Biscuits in 1978 and sold it to its largest franchiser in 1987. In the 1970s Wendy's opened in Australia but by 1986 almost all of their Australian stores had been purchased by Hungry Jack's, the Australian franchisee of Burger King, but on May 13, 2021, Wendy's opened a pop-up store in The Rocks in Sydney's city centre for a day. In 1979, the first European Wendy's opened in Munich, West Germany. Wendy's entered the Asian market by opening its first restaurants in Japan in 1980, in Hong Kong in 1982, and in the Philippines and Singapore in 1983. In 1984, Wendy's opened its first restaurant in South Korea.

A busy front counter at a Wendy's restaurant in Niagara Falls, Ontario

The chain opened locations in the former West Germany in the 1980s in cities like Mannheim, Heidelberg and Munich and other areas where the US maintained Army bases. When the troops were removed after German reunification in the early 1990s, these Wendy's stores were closed.

In response to a 1986 slowdown in the chain's performance, Wendy's restructured its cleanliness standards, menu, and other operational details to ensure that stores met the goals and standards of the parent company so that its franchises were competitive in the market. Wendy's closed all its outlets in Hong Kong in 1986 and in Singapore in the following year.

A Wendy's restaurant in Kingston, Ontario, built just before the introduction of the new logo in 2012

From 1988 to 1990, Wendy's expanded operations globally to Mexico, New Zealand, Indonesia, Greece, Turkey, Guatemala, as well as the U.S. Naval Base in Naples, Italy. In 1988, Wendy's expanded its bar to a full-blown buffet called the Superbar for $2.99. The Superbar had various stations: "Mexican Fiesta", the Italian "Pasta Pasta," and the "Garden Spot", salad and fruit. The Superbar was popular but difficult to maintain and thus was discontinued in 1998.

In 1989, Wendy's opened its first restaurant in Greece at Syntagma Square being the first foreign fast-food chain in the country. After opening 12 restaurants in 3 cities, the company abandoned the Greek market in 2002 due to differences with the local franchisee, although it was a very successful and profitable business at the time. In 1996, the chain expanded in Argentina by opening 18 local restaurants. However, all of them closed only four years later due to the economic crisis in the country. In 1998, Wendy's pulled out of South Korea by closing all its 15 restaurants and in 2000 exited from the UK, Argentina, and Hong Kong.

Garden Sensations salads were added in 2002. Wendy's signed a franchise agreement to re-enter the Singapore market in 2009, though that agreement was short-lived; in April 2015, Wendy's once again ceased operation in the country and closed all the restaurants.

In 2011, Wendy's returned to Japan and Argentina announcing a development agreement for 50 restaurants in the country. It also entered the Russian market for the first time with plans to open 180 restaurants over a 10-year period. However, only three years later, in 2014, Wendy's closed all its restaurants in the country.

In 2013, Wendy's opened the first restaurant in Georgia and made a deal to open 25 restaurants in Georgia and the Republic of Azerbaijan. In September 2014, several pork-based products were introduced to be on sale until early November. These included a standard pulled pork sandwich with slaw and three sauce options, a BBQ Pulled Pork Cheeseburger and cheese fries with pulled pork, cheddar cheese sauce, onions, and barbecue sauce. In May 2015, Wendy's announced they would be expanding into India, with its first outlet located in Gurgaon.

In September 2016, JAE Restaurant Group acquired 97 Wendy's restaurants throughout the South Florida region. JAE Restaurant Group is one of the country's largest franchisee owners. The Group owns 177 Wendy's Restaurants. Wendy's Co. has been looking to remodel existing stores and upgrade the curb appeal of its locations. They have been doing this by adding fireplaces, more seating options, adding WiFi and flat-screen TVs, and digital menus.

In 2017, the company sold 540 of its restaurants. The divesture was the second step in a three-step action plan to improve the brand. Other steps include new openings and remodeling of existing stores. In 2015, the brand opened 80 new restaurants and remodeled 450 of its existing locations. The brand's goal is to remodel at least 60% of its North American locations by year-end 2020.

In December 2017, Wendy's announced a partnership with DoorDash for food delivery in the U.S.

In October 2019, Wendy's announced that it was returning to the UK market, which it had served from 1980 to 1986, then again from 1992 to 2000. The first of 20 planned restaurants was due to open in 2020 in Stoke-on-Trent, but it was later announced that the first location would be Reading, Berkshire. The Reading restaurant opened on June 2, 2021.

In January 2021, Wendy's announced that after the bankruptcy of franchisee NPC Quality Burgers Inc., half of NPC's outlets would be bought by Flynn Restaurant.

In 2023, Wendy's announced that they would be returning to Australia with hundreds of locations set to open across the country. The chain previously operated in Australia from the 1970s until it was closed in 1986. However, the US Burger giant has already run into a potential issue with the trademark to Wendy's name already owned by a different fast foot outlet named Wendy's Milk Bar which opened in 1979 and has been operating in the country for over 40 years./

Thế giới ăn vặt chị Tấm - Đến rồi sẽ chẳng nỡ đi
Thế giới ăn vặt chị Tấm - nổi đình nổi đám nhiều ngày nay. Tọa lạc tại 177 Nguyễn Thượng Hiền, P.4, Q.3, TP.HCM, là nơi được rất nhiều bạn trẻ dừng chân vào các buổi xế chiều. Nơi đây nổi tiếng với bánh mì ngon, đồ ăn vặt hấp dẫn, nước uống mát lạnh... Chính vì thế, khách ghé chị Tấm đều thỏa mãn về phần ăn lẫn phần uống. Điều giữ chân mọi người của người đó chính là chất lượng thức ăn và sự phục vụ nhiệt tình. Với 3 tiêu chí Sạch - Nhanh - Ngon, quán chị Tấm luôn luôn thu hút đông đảo khách hàng mỗi ngày.

Trà Sữa & Ăn vặt Chị Tấm

Tuổi trẻ chỉ có một lần, đừng dại mà bỏ lỡ bánh mì Chị Tấm!
Nhắc đến Thế giới ăn vặt chị Tấm, không thể không nhắc đến món bánh mì ngon nhức nhối. Bánh mì là một món ăn quen thuộc, thậm chí ăn đến ngán thì thôi. Nhưng khi thưởng thức bánh mì ở Chị Tấm, bạn chắc chắn sẽ bị ghiền đó. Cũng với những nguyên liệu thông thường, nhưng bánh mì ở đây lại ngon một cách lạ kỳ. Biết được điểm mạnh của mình, quán đã cho ra lò menu bánh mì đa dạng, siêu hấp dẫn. Đảm bảo bánh mì chị Tấm sẽ đúng mọi "gu" ăn uống và phù hợp với mọi lứa tuổi. Bạn còn chần chừ gì nữa?
Món bánh mì gây thương nhớ ở Chị Tấm

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Thế giới ăn vặt chị Tấm là thiên đường của đồ ăn vặt, quả đúng là như vậy. Đến với quán, khách hàng sẽ được thưởng thức tất tần tật các món ăn vặt. Đặc biệt, bánh tráng ở đây vô cùng đa dạng: từ bánh tráng trộn full topping, bánh tráng sa tế trending, cho đến bánh tráng cuốn bơ béo ngậy... Chị Tấm đã gây thương nhớ cho các bạn trẻ bằng công thức nước sốt bí truyền. Khi kết hợp với các nguyên liệu khác, nó tạo nên một phần bánh tráng trộn ngon quên lối về. Dân nghiện bánh tráng đến đây là đúng bài.
Món bánh tráng trộn làm nên thương hiệu của Chị Tấm - Thiên đường ăn vặt của giới trẻ
Phần ăn vặt best seller tại Chị Tấm

Bên cạnh đó, các món ăn vặt khác như khoai tây chiên, cá viên, bánh mì nướng muối ớt... ở quán chị Tấm chưa bao giờ làm khách hàng thất vọng. Và vấn đề mà hầu hết các bạn sinh viên quan tâm đó chính là khoản giá cả. Chỉ với 20K, bạn sẽ có ngay một phần ăn ngon lành. Vừa nhanh chóng, tiện lợi, đảm bảo vệ sinh mà lại hợp túi tiền. Dừng chân ở Tấm, chiếc bụng của bạn chắc chắn sẽ được lấp đầy bởi những món ăn vặt cực đỉnh và hợp túi tiền.
Mẹt đồ chiên ăn là ghiền

Thế giới ăn vặt chị Tấm với các món nước giải khát siêu chất lượng
Dưới cái nóng của Sài Gòn, ai cũng muốn có liền một ly nước mát lạnh để giải khát. Nếu bạn chưa biết mình muốn uống gì, Chị Tấm chính là một sự lựa chọn tuyệt vời. Ngoài bán các loại đồ ăn vặt, menu của quán còn có tất tần tật các loại nước uống. Bạn muốn healthy? Ở đây có sinh tố, nước ép trái cây (ép cam, bưởi, ổi...). Khách muốn mix các loại với nhau, quán đều chiều hết, từ bưởi - nha đam cho đến cam - cà rốt, táo - thơm... Đồng thời, quán còn đa dạng về các loại trà: trà tắc, trà đào... Đặc biệt nhất chính là trà sữa, mùi trà thơm ngon kết hợp cùng trân châu dai dẻo. Tất cả đã đánh bật đi cái nóng và sẽ tiếp thêm cho bạn nguồn năng lượng mới.
Nước giải khát chị Tấm vô cùng đa dạng

Với các món ăn vặt siêu ngon, các món nước giải khát không những đẹp mắt mà còn chất lượng. Chị Tấm chắc hẳn sẽ là nơi tụ họp mà các bạn sinh viên ưng ý nhất. Quán luôn phục vụ nhiệt tình, phù hợp với tiêu chí Sạch - Nhanh - Ngon. Vì thế khách hàng ghé chị Tấm luôn để lại rất nhiều lời khen ngợi. Bạn còn chần chừ gì mà chưa dừng chân tại đây để được thưởng thức vô số các món ngon mà giá cả lại phải chăng?

Hãy nhanh chóng ghé Thế giới ăn vặt chị Tấm, tại 177 Nguyễn Thượng Hiền, P4, Q.3, TP.HCM thôi nào!!!

Wendy's by country and continent

  Current locations

  Former locations

Asia

• India
• Indonesia (since 1990; acquired by Trans Corp as of 2013)
• Japan (since 1980; closed 2009–11; now co-branded Wendy's First Kitchen)
• Kazakhstan
• Kuwait
• Philippines (since 1982)
• Qatar
• Saudi Arabia
• United Arab Emirates
• Uzbekistan (first location in Central Asia)

Europe

• Georgia (since 2013; first location in the Caucasus)
• United Kingdom (reopened in June 2021)
• Ireland (planned)

Romania (planned)

North America

• Aruba
• The Bahamas
• Canada (since 1976, first location outside the United States)
• Cayman Islands
• Curaçao
• Dominican Republic
• El Salvador
• Guatemala
• Honduras
• Jamaica
• Mexico
• Panama
• Puerto Rico
• Trinidad and Tobago
• United States (since 1969)

Oceania

• Guam
• New Zealand

South America

• Argentina (returned in 2011)
• Ecuador
• Chile

Former locations

• Australia (1970s-1986, returning in 2023)
• Brazil (2016–2019)
• Costa Rica (2005–2015)
• Germany
• Greece (1989–2002)
• Hong Kong (1982–1986, Then again in 1992–2000)
• Hungary (1994–2002)
• Israel (operated for a few years from 1987)
• Italy
• Malaysia (2008–2019)
• Netherlands
• Russia (2011–2014)
• Singapore (1982-1987, 2009–2015)
• South Africa
• South Korea (1984–1998)
• Spain (1980–2000), known from the 90s as Welcome.
• Switzerland
• Taiwan
• Thailand
• Turkey
• Venezuela

Menu

A Wendy's restaurant in Jakarta, Indonesia during a children's birthday party

Wendy's offers two different hamburger patties, a "Junior" 1,78 ounce (50 g) patty and a "Single" 4 ounce (110 g) patty. The 4-ounce patties are sold in single, double, and triple configurations, and the 1.78-ounce ones in single and double. The previous size of 2 ounce (57 g) per junior patty was reduced in 2007 to save money. Originally, Wendy's had only two kinds of chicken sandwiches, fried and grilled. The spicy chicken sandwich started out as a promotion. It was later put on the menu full-time in 1996 because of its popularity and its ease of preparation; it used the same condiments as the standard fried chicken sandwich.

The Frescata line of sandwiches also went from being promotional items to main menu items; after going through several revisions, the Turkey and Swiss and the Ham and Swiss were put on the menu full-time. They were discontinued in mid-December 2007. Occasionally, some Wendy's restaurants offer a fried fish sandwich.

In 1988, Wendy's was the first fast-food chain to create a single-price-point "value menu" where all items listed on that menu were priced exclusively at 99¢. That menu was modified in 2007, with prices ranging from 99¢ to $2.00.

Breakfast

Wendy's served breakfast beginning in 1985, but that endeavor proved unsuccessful. In mid-2007, Wendy's started serving breakfast again in its U.S. and some Canadian locations. While approximately 12 Wendy's restaurants in the U.S. and its territories had been serving breakfast since 2006, Wendy's did not have a company-wide breakfast offering until 2020.

The 2007 breakfast menu is different from the ones featured in 1985 and is structured similarly to the lunch/dinner menu, with "value meals" and various sides like blended fruit. Menu items include several breakfast sandwiches served on biscuits, "frescuits", and Kaiser rolls, breakfast burritos, and side orders of hash browns, muffins, and cinnamon sticks. To avoid problems encountered with the 1985 breakfast, the 2007 menu was designed for ease of operation, lower cost, and reduced preparation time.

In January 2016, Wendy's announced a transition plan to serve only cage-free eggs by 2020 in all U.S. and Canadian locations that serve breakfast.

In September 2019, Wendy's announced it would launch a nationwide breakfast menu in March 2020, including a breakfast version of its Baconator, a Frosty-inspired coffee drink, and a honey butter chicken biscuit. That menu includes 19 items.

Notable menu items

A Wendy's outlet in Manila, Philippines

• Baked potato – No other major fast food chain offers baked potatoes, which Wendy's offers with a variety of toppings. Baked potatoes were added to the menu in 1983 as a lower-fat alternative to French fries.
• Chili – Wendy's has offered chili since opening its first restaurant. Cooked hamburger patties that are not sold promptly are chopped up and used in the chili, which is considered a lower-calorie menu option.
• Frosty dessert – a frozen dairy dessert created by Thomas at his first restaurant by blending chocolate and vanilla ice cream, and intended to be thick enough to require a spoon to eat.
• Dave's – In late 2011, Wendy's altered the recipe for their Single, Double, and Triple burgers, which had been staples on the menu for decades, to rerelease each as part of the new Dave's Hot 'N Juicy line. They were constructed from the same basic patty (and the words "Single," "Double," and "Triple" were retained at the end of the new names), but the patty was now thicker, and its square edges had been rounded off slightly. The cheese began to be stored at a warmer temperature, allowing it to melt more entirely over the patty, alterations were made to the bun, and the selection of produce (red onions replaced white onions), and the condiments now consisted of ketchup and mayonnaise rather than ketchup, mayonnaise, and mustard. They were updated in 2016 and renamed as simply Dave's, now using bakery-style buns.
• Big Classic – A sandwich (no longer available in US stores) that directly competed with the Burger King Whopper. Mayonnaise, lettuce, tomato, pickles, ketchup, and onions served on a Kaiser-style roll. A second version with bacon was available, called the Big Bacon Classic, which was replaced with the Bacon Deluxe in 2009 when the Applewood Smoked Bacon was introduced.
• Baconator – Single Baconator is one quarter-pound patty topped with mayonnaise, ketchup, three strips of bacon, and two slices of cheese; Double Baconator has mayonnaise, ketchup, six strips of bacon, two 1⁄4 pound (110 g) patties, and three slices of American cheese; and the Triple Baconator (1360 Calories or kilocalories) is three quarter-pound patties with nine strips of bacon, four slices of cheese, ketchup, and mayonnaise.
• Bacon Mushroom Melt – is a beef hamburger featuring smoked bacon, portobello mushrooms and cheddar cheese sauce. It was first available in the early 1990s and was very popular in some countries across the world like Greece and Philippines. In later years in some countries it is referred to as the Baconator Mushroom Melt or the Bacon Portabella Mushroom Melt with an extra slice of cheese.
• Ciabatta Bacon Cheeseburger – Introduced in January 2014, the Ciabatta Bacon Cheeseburger is made with a quarter-pound beef patty, aged Asiago cheese, thick-cut applewood smoked bacon, rosemary garlic aïoli, and roasted tomatoes. At launch, the sandwich was priced at $4.79 in the United States and was part of a strategy to market higher-priced menu items to help position Wendy's as a premium fast-food chain. Wendy's advertised the sandwich as a limited-time product that would be withdrawn in March 2014. According to the company, the sandwich has 670 calories. The debut of the burger received positive reviews. Syndicated fast food columnist Ken Hoffman called the burger "another winner" and "worth the carbs," while the Phoenix New Times declared it was "one of the better burgers in the entire fast-food industry." Reviewers at the Sioux City Journal offered more mixed evaluations, with only two of four taste testers saying they would be likely to try the burger a second time.
• Black bean burger – Wendy's and a number of major fast-food chains have been targeted for decades for meatless entrees, typically, meatless 'veggieburgers' – and Wendy's response is the black bean burger (still in 'beta' testing in Salt Lake City, Utah; Columbus, Ohio; and Columbia, South Carolina). Its major ingredients are black beans, wild rice, farro, onions, brown rice, carrots, quinoa, corn, green bell peppers, and red bell peppers; and the sauce and seasonings include red wine vinegar, chili peppers, cumin, cilantro, oregano, and sea salt.

Food safety

In 2015, Wendy's had two food safety incidents involving foreign objects in food at their restaurants in Gurgaon, India.

In late August 2022, 97 persons reported getting sick after eating sandwiches containing romaine lettuce at Wendy's restaurants in the U.S. states of Indiana, Michigan, Ohio, Pennsylvania, New York and Kentucky. The Centers for Disease Control and Prevention never could officially identify the specific source of the E. coli outbreak, but Wendy's removed romaine lettuce from the affected restaurants. In October 2022, the Centers for Disease Control and Prevention declared the E. coli outbreak was over, stating that at least 109 people had been impacted. Of those cases, 52 people had been admitted to hospitals and 13 had developed hemolytic uremic syndrome.

Advertising

Wendy's past typeface

After successful early growth of the chain, sales flattened as the company struggled to achieve brand differentiation in the highly competitive fast-food market. This situation would turn around in the mid-1980s. Starting on January 9, 1984, elderly actress Clara Peller was featured in the successful "Where's the beef?" North American commercial campaign written by Cliff Freeman. Her famous line quickly entered the American pop culture (it was even used by Walter Mondale in a debate with Gary Hart in the Democratic primary election) and served to promote Wendy's hamburgers. Peller, age 83, was dropped from the campaign in 1985 because she performed in a commercial for Prego spaghetti sauce, saying "I found it, I really found it", a phrase alluding to the beef in the listener's mind.

Peller was soon after replaced by Wendy's founder Dave Thomas himself. Soft-spoken and bashful, the "Dave" ads generally focused on Thomas praising his products and offering a commitment to quality service, although there would occasionally be "wackier" ads as well. Thomas ultimately appeared in more than 800 commercials, more than any other company founder in television history.

After Dave Thomas' death in 2002, Wendy's struggled to find a new advertising campaign. After a round of conventional ads describing the food they serve, in 2004 they tried using a character they made called "Mr. Wendy" who claimed to be the unofficial spokesperson for the chain. These proved to be extremely unsuccessful. After seven months, Wendy's returned to an animated campaign focusing on the difference between Wendy's square hamburgers and the round hamburgers of competitors.

Wendy's marketing arm engages in product placement in films and television and is sometimes seen on ABC's reality show Extreme Makeover: Home Edition, serving food to the more than 100 construction workers.

A 2007 Wendy's commercial featured the tune from the Violent Femmes song "Blister in the Sun." The inclusion of the song in the commercial provoked an internal conflict between members of the Violent Femmes, which resulted in a lawsuit between bassist Brian Ritchie and lead singer Gordon Gano that ultimately led to the band disbanding in 2009 (however, they would reunite in 2013).

With their "That's right" ad campaign, not a success, Wendy's unveiled a new ad campaign, featuring the animated version of their mascot voiced by Luci Christian highlighting certain menu items. The new ad campaign made its debut in late January 2008, with slogans: in the USA: "It's waaaay better than fast food. It's Wendy's." and in Canada, "It's waaaay delicious. It's Wendy's." The company's slogan, "you know when it's real," was introduced in 2010.

In November 2010, a series of commercials aired featuring the company's namesake, Wendy Thomas, which marked the first time she had appeared in a Wendy's advertisement. In April 2012, Morgan Smith Goodwin began appearing as the redhead in ads with the slogan "Now that's better." In 2013, social media advertising featuring Nick Lachey directed at millennials promoted the Pretzel Bacon Cheeseburger.

A 2014 campaign to promote the Tuscan Chicken on Ciabatta sandwich entitled L'Estrella de la Toscana (or "Star of Tuscany" in English) was launched on television and social media.

Slogans

United States – Canada

• 1970–present: Quality Is Our Recipe
• 1977–1980, 1987: Hot-N-Juicy
• 1977: We fix 'em 256 ways (alternate slogan)
• 1978–1979: Juicy hamburgers
• 1980–1981: Wendy's Has the Taste
• 1981–1982: Ain't No Reason to Go Anyplace Else
• 1982–1985: You're Wendy's Kind of People
• 1983–1985: That's fresh, that's class, that's Wendy's (Canada)
• 1983–1984: Parts is parts
• 1984–1986: Where's the beef?
• 1985–1988: Choose Fresh, choose Wendy's (Originally used alongside "Where's the Beef?")
• 1987–1993: Give a little nibble was to be a catchy phrase that would capture the attention of consumers and help make Wendy's a major player on the fast-food scene once again. This television commercial was a flop and sent Wendy's hunting for a new advertising agency. After a poorly received seven-week run, Wendy's pulled the television commercials created by Dick Rich Inc. The "nibble" spots were meant to emphasize Wendy's better-tasting hamburger. They showed customers ripping off chunks of meat from an absurdly large hamburger.
• 1988–1992: The best burgers in the business.
• 1989–1998: The best burgers and a whole lot more (also was printed inside the hamburger wrappers during the 1990s)
• 1996–1998: The Best Burgers Yet!!
• 1997–present: You can eat great, even late
• 2001–2005: It's hamburger bliss.
• 2002–2004: It's better here
• 2003–2007: It's Always Great, Even Late. (Canada)
• 2004–2007: Do what tastes right. (Primary slogan)
• 2005–present: It's good to be square.
• August 2006 – March 2008: That's right.
• August 2006 – March 2008: Uh-Huh.
• 2007–2008: Hot Juicy Burgers
• August 2007 – October 2009: It's way better than fast food... It's Wendy's. (United States)
• August 2007 – October 2009: It's way delicious. It's Wendy's. (Canada)
• August 2007 – October 2009: Carrément bon. C'est Wendy's. (EN: "Squarely good. It's Wendy's.") (Quebec, Canada)
• January 2010 – April 2012: You know when it's real.
• March 2012 – 2016: Now that's better.
• 2016–2019: Not just different, deliciously different.
• 2019–present: We got you.
• 2023–present: Square's the beef

Other countries

• 1983–present: It's the best time for... Wendy's (Philippines)
• 1994 (approx)–2002: Wendy's η τετράγωνη επιλογή (Wendy's the square option) (Greece)
• 2000 (approx)–present: Quality is our recipe (Indonesia, New Zealand, Chile & United States)
• 2000 (approx)–present: Wendy's cuadra contigo (Wendy's fits with you). The word cuadra (fit) is a reference to the Spanish word cuadrado that means square. (Venezuela)
• 2001 (approx)–present: El Sabor de lo Recién Hecho (The Flavor of the Freshly Made) (Honduras)
• 2007 (approx)–2009: Wendy's es Sensacional (Wendy's is Sensational) (El Salvador)
• 2007 –present: It's not just fast food; it's fresh food, made fast (Malaysia)
• 2008–present: Old Fashion Hamburgers (Dominican Republic)
• 2009–present: "Wendy's, sabor al cuadrado" (Wendy's, taste to the square) (Mexico)
• 2009–present: Es muuuuucho más que comida rápida, es Wendy's (It's waaaaay more than fast food, it's Wendy's.) (El Salvador)

Controversies

Wendy's has been the target of protests and boycotts by advocates of the Fair Food Program (FFP) due to corporate refusal to join the agricultural worker protection partnership, established in 2011. In 2016, the Coalition of Immokalee Workers began a nationwide boycott of Wendy's to pressure the company to join the FFP, supported by the Student/Farmworker Alliance. A key component of the predecessors to the FFP was commitment by buyers of agricultural products, such as tomatoes, to pay growers in the agreement as little as one penny more per pound, which the growers would pass on to their field workers. The FFP provides protections against exploitation to agricultural workers.

In response, Wendy's has reported that it began to purchase tomatoes in 2019 solely from growers who use hydroponics and greenhouses to cultivate tomatoes, subject to Wendy's corporate code of conduct for its supply chain. Per Wendy's policy, third-party reviews of farm labor practices are required.

In popular culture

On March 23, 2018, Wendy's released an EP titled We Beefin?, a reference to their 1984 slogan Where's the beef?

On October 3, 2019, Wendy's released a tabletop role-playing game titled Feast of Legends: Rise From the Deep Freeze,

in the style of Dungeons & Dragons. A short multi-part adventure was included, pitting Wendy's kingdom against the Ice Jester, a parody of Ronald McDonald, the clown mascot of Wendy's competitor, McDonald's. Critical Role was sponsored for a special event live stream of the game.

See also

• List of hamburger restaurants
• Wendy's High School Heisman (student-athletes in various sports)

External links

• Official website